Known for locking in her makeup, Anne T. Dotes Face Primer is flexible out of the gate, but once she sets the stage, nothing budges. This smooth-talking clean formula, with...

Every respectable beauty-selfie should start with even skin and build from there….don’t worry, we’ve got you covered. Anne T. Dotes Tinted Moisturizer is a clean formula that features bio-retinol, a...

Put the petal to the metal with GRL PWDR. This cheek palette features 3 beautiful matte blushes and a lustrous blush/highlighter topper sure to stop traffic. Use the blushes individually...

For a fresh-off-the-beach glow! This matte bronzer gives you natural, sun-kissed skin without orange undertones, and doubles as the perfect contour powder, neutral brow-filler and eyeshadow.

For a fresh-off-the-beach glow! This matte bronzer gives you natural, sun-kissed skin without orange undertones, and doubles as the perfect contour powder, neutral brow-filler and eyeshadow.

A bronze bathing beauty that makes a splash! Get a just-back-from-the-pool kiss of color with our gorgeous staining powder blush and bronzer. With a fade-resistant, long-wearing formula, Balm Desert gives...

Lip stains to up your gloss game for a perfect mix of stain and shine! With a uniquely flexible formula, theBalmJour starts as a gloss, finishes as a stain, and...

Your reward for catching the Bronzing Bandit?A gorgeous glow! If natural, sun-kissed skin is a crime, we’ll do the time. This silky smooth, all-in-one bronzing highlighter, shimmer and shadow is...

Boyfriends aren’t the only thing we recycle, so when you find the right one, commitment is inevitable… and getting there is half the fun. So theBalm is excited to introduce...

We are BIG FANS of our new 3D faux mink eyelashes. With an A-list attitude you are sure to be Star Struck by these full volume lashes with an alluring wisp....

You spend all day multitasking. Let your serum help you out! Our Biomimetic face serum - meaning "to mimic biology"- is made with Vitamin B5, PCA & Hyaluronic Acid to...

Bonnie-Lou is skilled in changing looks. This all-in-one gilded highlighter, shadow and shimmer features a buttery texture and high-pigmented payoff. Grab this gorgeous, gilded glow-getter before we ‘Lou’s sight of...

Queen of the bronzers, our Bronzilla brings a sunny forecast to all skin tones—so you can manifest #vacationvibes wherever you glow. Awakening the eco warrior princess in us all, Bronzilla...

On the prowl for the perfect brow? Style, shape and de fine your arches with our long-wearing brow filler that is formulated without Talc, Synthetic Binders, and PTFE and comes...

On the prowl for the perfect brow? Style, shape and de fine your arches with our long-wearing brow filler that is formulated without Talc, Synthetic Binders, and PTFE and comes...

Anne T. Dotes Concealer is a clean, stealth, skin perfectionist. Finally making her debut, this adorable, 100% recyclable tin makes this little lady extremely desirable. Not to mention, her ability...

Get your glow on! Our Dewy Glow Day Cream will leave your skin so bright, you want to wear shades. Targeting age spots and hyperpigmentation to result in that lit-from-within...

Why settle when you can have it all!   The Double Crosser all-in-one face palette features a champagne gold highlighter, a neutral matte bronzer, and a rosy-mauve blush. Each shade “doubles up” ...blushes are...

Coffee, or Tea? Yes, please. Our Hydrating Face Mask has you covered either way. Formulated with Matcha Green tea and Coffee extracts to wake up your skin, delivering intense moisture,...

Glow up with our Face Oil Glow! Our special blend of Squalane & Abysinnian Oil will provide the ultimate tune up for your skin in hydration and soothing benefits. You'll...

theBalmFire® BEACH GOER duo features super shimmery highlighting blushes to amp up your gorgeous glow. HIGH TIDE has a pink with gold shimmer and LOW TIDE is a glistening lavender...

Give theBalmFire® GAME DAY a sweep across your cheeks for an intense dose of luminosity and shimmer! This compact duo comes complete with two striking shades, forming the perfect match!...

Where there’s smoke, there’s theBalmFire®! The NIGHT OWL super shimmery highlighting blushes includes two stunning shades that can be blended together or worn individually. DUSK is a coral peach with...

Brow down... With this smudge-proof formula and slim retractable tip, Furrowcious® will tame unruly brows and create the perfect arch!Our improved clean formula and updated PCR component help to reduce the impact...

Get away in style with the Girls’ Getaway Trio An exclusive cheek palette. Featuring three flawless, fade resistant blush/bronzers, Balm Springs, Balm Beach and Balm Desert, this palette is 'shore'...

Gold Coast A clean, vibrant and sun-drenched face palette formulated with Jojoba Oil. This palette can transport you from shimmering beaches to a night out on the town in seconds....

Over basic blushes? Our essential all-in-one highlighter, blush and shadow illuminates your finest features with a pinky-peach hue that gives cheeks and lids a touch of color and a hint...

Over basic blushes? Our essential all-in-one highlighter, blush and shadow illuminates your finest features with a pinky-peach hue that gives cheeks and lids a touch of color and a hint...

Boyfriends aren’t the only thing we recycle, so when you find the right one, commitment is inevitable… and getting there is half the fun. So theBalm is excited to introduce...

The perfect Duo set! Mad Lash® Mascara and Schwing® Black Liquid Eyeliner.  This liquid liner is a home run! Built with a uniquely thin and tapered felt-tip applicator, Schwing gives...

Take lashes to new heights! With an injection-molded wand and phenomenal formula, Mad Lash delivers intense volume and definition in a rich black shade that brings lashes to life.

Mary-Lou might not be innocent, but this shimmer sure is! Our highlighter, shadow and shimmer rolled into one diffuses light so your skin looks softer and younger while adding a...

Mary-Lou might not be innocent, but this shimmer sure is! Our highlighter, shadow and shimmer rolled into one diffuses light so your skin looks softer and younger while adding a subtle...

Looking for a truly loyal liquid lipstick? Meet Matt(e) Hughes, a limited-edition collection of six mini lipsticks. Whether you’re single and ready to mingle or looking for “the one,” this...

Looking for a truly loyal liquid lipstick? Meet Matt(e) Hughes, a limited-edition collection of six mini lipsticks. Whether you’re single and ready to mingle or looking for “the one,” this...

Looking for a truly loyal liquid lipstick? Meet Matt(e) Hughes, a limited-edition collection of six mini lipsticks. Whether you’re single and ready to mingle or looking for “the one,” this...

It’s time for a long-term commitment with Meet Matt(e) Hughes This time in Miami - a sunny place for shady people! This smooth-talking edition is a collection of six mini,...

Looking for a truly loyal liquid lipstick? Meet Matt(e) Hughes NUDE, a limited-edition collection of six mini lipsticks. Whether you’re single and ready to mingle or looking for “the one,”...

Looking for a truly loyal liquid lipstick? Meet Matt(e) Hughes “Minis” is a brand new, limited edition collection of 6 mini liquid lipsticks with 3 exclusively new shades. Whether you’re...

Looking for a truly loyal liquid lipstick? Meet Matt(e) Hughes, a limited-edition collection of six mini lipsticks. Whether you’re single and ready to mingle or looking for “the one,” this...

Looking for a truly loyal liquid lipstick? Meet Matt(e) Hughes “Minis” is a brand new, limited edition collection of 6 mini liquid lipsticks with 3 exclusively new shades. Whether you’re...

Looking for a truly loyal liquid lipstick? Meet Matt(e) Hughes, a limited-edition collection of six mini lipsticks. Whether you’re single and ready to mingle or looking for “the one,” this...

Juggling your social calendar is a dirty job, but someone has to do it. No need to spend hours cleaning up. Splish splash your way to a squeaky clean complexion...

Introducing Mr. Write, a good looking collection of eyeliners, from theBalm Cosmetics. Commitment is no issue with this long-lasting formula! Highly pigmented with a satiny finish, these guys offer a...

Ready for a long term commitment? It's time to Meet Matte Hughes...in NYC! This curated collection of 6 nude mini liquid lipsticks is perfectly pocket sized and smudge-free. Find the...

Dress up your lashes in a fabulous, new black coat of theBalm Nuit® because you deserve to have a good night! Take your look from day to night with theBalm Nuit®...

Plump it up! Our highly pigmented collection of lip glosses are must-haves for a perfect pout. Packed with marine collagen, Plump Your Pucker features a lightweight, hydrating formula — so...

Welcome to prime time! Take your lidded looks to new dimensions with our cream Black and Neutral Eyeshadow Primers.  Our bold Black Eyeshadow Primer transforms any eyeshade into a whole...

When it comes to unwanted shine, Sexy Mama comes on strong. This anti-shine translucent powder is formulated with revolutionary, tiny, oil-absorbing spheres to remove dreaded shine, leaving you with a...

Good night. Great Morning. Nourish your skin while you rest with our Sleep tight Night Cream. With Algae, Peptides & Turmeric Butter to reduce the appearance of fine lines and...